Task
As part of the Marketing and Communications team at Agility Robotics, I produced a new, innovative shell for the robot to be used in experimental video content. The criteria were: the new shell should be immediately distinct from the standard teal shell, and it should convey a sense of research, testing, and innovation.
For this assignment, I created several concepts but ultimately pursued this “digital camo” approach. After several rounds of iteration and feedback, I arrived at the design pictured here.
Once the design was approved, I coordinated with a local print and wrap shop to produce the physical units. Through this process, I worked with the vendor and modified the design to ensure color accuracy and minimize distortion during the application of the wrap.